Chaoun – Handwoven Amazigh Rug
A tribute to coastal ancestry and Mediterranean serenity.
Handwoven Amazigh Rug – A Tribute to Coastal Ancestry
Chaoun is inspired by the blue-washed medinas of Chefchaouen—locally known as Chaoun—capturing the spirit of northern Morocco's Mediterranean towns. The iconic blue tones are more than just decorative; they speak to centuries of Amazigh presence, where sky and sea merge in daily life.
The hues, reminiscent of blue cities from Morocco to Tunisia and Greece, serve as a reminder of civilizations intertwined along coastal routes—where nature’s colors have long symbolized unity and sanctuary.
Crafted by Amazigh women artisans in the Atlas Mountains, Chaoun is a handwoven homage to place, memory, and ancestral artistry. Its airy palette and fluid design echo the tranquility of coastal living while grounding your space in rich cultural heritage.
Key Features
- Handwoven by skilled Amazigh women artisans in Morocco
- Crafted from 100% natural wool and dyed with non-toxic, eco-friendly pigments
- Evokes the serene hues of Chefchaouen’s architecture and Mediterranean landscapes
- A soft, medium pile ideal for bedrooms, creative spaces, or tranquil living areas
- One-of-a-kind rug infused with cultural symbolism and quiet luxury
Description
Chaoun is more than a nod to a beautiful city—it’s a woven reflection of heritage. The soft blues and whites mirror the iconic buildings of Chefchaouen and echo the Amazigh relationship with nature, water, and sanctuary. The rug’s minimal patterning allows its color to speak for itself, inviting calm and openness into the room.
Its handwoven wool construction ensures durability and comfort, while the design reflects intentionality—each line and curve shaped by the weaver’s vision and emotion. Whether adorning a coastal-inspired space or softening a city apartment, Chaoun offers timeless elegance rooted in cultural memory.
Technical Details
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Material: 100% natural wool
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Size: 6.5 x 10 ft
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Color Palette: Soft blues, whites, and natural fibers
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Care Instructions: Spot clean with a mild detergent. Vacuum gently on low setting. Keep out of direct sunlight
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Origin: Handwoven in Morocco
Learn More
Explore the ancestral stories woven into our rugs. Visit our blog.
